O que você faz com as roupas de seu ex quando termina uma relação? Uns devolvem. Outros esperam uma oportunidade para reencontrar. O Ney decidiu vender através de uma ativação.

What do you do with your ex’s clothes after a break up? Some return them. Others wait for a chance to meet once more. Neymar decided to sell them as an activation.

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Awards

Clio Awards - Gold Experience/Activation (Student)
Clio Sports - Gold Experimental (Student)
New York Festivals - Finalist Outdoor (Student)
Ad Stars - Crystal Experimental (Student)
Communication Arts - Creative Excellence (Student)
Golden Awards of Montreaux - Finalist Use of Media (Student)